General AI Assistants

ChatGPT

by OpenAI

ChatGPT is a general purpose assistant used for drafting, summarising, analysis, data work and light automation. For most businesses it is the single tool that removes the largest amount of scattered manual work, and it is usually the correct first purchase before any specialist product is added.

From $20/mo
Beginner
Free plan
Enterprise plans

Who it suits

Any business that writes, plans or analyses regularly.

Strengths

  • Extremely versatile
  • Fast to adopt
  • Large ecosystem
  • Strong mobile experience

Limitations

  • Can replace tools you already pay for, so overlap is common
  • Output requires review for regulated advice

Features

Document and image input
Data analysis
Custom assistants
Web browsing
Voice mode
Team workspaces

Typical uses

Writing · Marketing · Research · Email · Administration · Data Analysis · Productivity · Coding · Images

Integrations

Zapier · Make · Microsoft 365 · Google Drive · Slack

Pricing

Free tier available. Paid individual and business seats are billed per user per month.

Entry plan: From $20/mo · Professional seat: about $25/user/month

Always confirm current pricing with the vendor before purchasing.

Privacy and data

Business and enterprise plans exclude workspace data from model training by default. Verify current terms for your region.

Alternatives to ChatGPT

Claude

General AI Assistants

91/100

Strongest choice for long documents, careful reasoning and considered written tone.

From $20/mo
Beginner
Free plan
Last verified 2026-08-20View profile

Gemini

General AI Assistants

87/100

Best fit for businesses already running on Google Workspace.

From $20/mo
Beginner
Free plan
Last verified 2026-08-20View profile

Microsoft 365 Copilot

Productivity

82/100

Assistance inside Outlook, Teams, Word and Excel for Microsoft-based teams.

From $30/mo
Intermediate
Last verified 2026-08-20View profile