ChatGPT
General AI Assistants
The broadest general assistant for writing, analysis and day-to-day business questions.
From $20/mo
Beginner
Free plan
Last verified 2026-08-20View profile
Best AI for
Best AI for marketing
These products are ranked from recorded capability, pricing and ease-of-adoption data rather than popularity. Most businesses need one tool from this list — not three. If you already pay for a general assistant, check the overlap before adding a specialist product.
Canva
Design
Practical design for teams without a designer, now with generative tools built in.
From $15/mo
Beginner
Free plan
Last verified 2026-08-20View profile
Perplexity
Research
Live web research with citations you can check.
From $20/mo
Beginner
Free plan
Last verified 2026-08-20View profile
HubSpot
CRM
CRM with marketing and AI assistance, usable free at the entry level.
From $20/mo
Intermediate
Free plan
Last verified 2026-08-20View profile
Midjourney
Images
Highest quality stylised image generation for brand and campaign work.
From $10/mo
Intermediate
Last verified 2026-08-20View profile
Descript
Video
Edit video and podcasts by editing the transcript.
From $24/mo
Intermediate
Free plan
Last verified 2026-08-20View profile
Adobe Express
Design
Brand-safe quick design with Adobe's generative imagery.
From $10/mo
Beginner
Free plan
Last verified 2026-08-20View profile
Framer
Website Creation
Design-led website building with AI layout and copy assistance.
From $10/mo
Intermediate
Free plan
Last verified 2026-08-20View profile
Buffer
Marketing
Simple social scheduling with AI assistance at a low price.
From $6/mo
Beginner
Free plan
Last verified 2026-08-20View profile
How to choose between them
- Start with what you already pay for — a general assistant often covers basic marketing work.
- Buy a specialist tool only when a specific, repeated task justifies the subscription.
- Check integrations against the systems your team already uses daily.
- Match the difficulty level to your team, not to the most capable product.